Influencer marketing in sports – what’s okay and what isn’t?

Athletes and advertising on social media? This is a hard nut to crack, because: Where does the personal opinion end? Where does the commercial interest begin? And what does the recent rebuke by the Lauterkeitskommission to well-known Swiss athletes mean for influencer marketing in sport? Janine Geigele and Thomas Meier from the Swiss Fairness Commission will be discussing this at the Swiss Sports Forum in Lucerne on 28 November 2019.

Presentation for the Danish-Swiss Chamber of Commerce

Geigele Communications likes to think outside the box of sport. For example the 10th anniversary of the Danish-Swiss Chamber of Commerce in Zurich, which Janine Geigele hosted in the Dolder Grand. An enriching experience with exciting guests and a prominent model: Crown Prince Frederik of Denmark. At the speed painting, his portrait was finished after 4:59 minutes.

Photo: Henrik Nielsen

Daniela Ryf’s fight with stomach problems at Ironman Hawaii

To fight the hardest Ironman in the world on Hawaii with strong stomach problems and not be able to absorb energy – then that is a matter of impossibility. Daniela Ryf finished her Ironman nevertheless, what a great performance. The smile will come back!?‍♂️?‍♀️?‍♀️?

Photo: Keystone

World championship bronze medal for Mujinga Kambundji: The success of Swiss athletics

For almost 30 years I have reported on athletics: From the Bieler Tagblatt to Radio Canal3 to SRF Radio and SRF TV. We set up “Jugend trainiert mit Weltklasse Zürich”, the European Championships in Athletics and much more. And now, finally, the success has arrived. The youngsters storm to the top and the established ones deserve to win their medals. Congratulations and thank you: Mujinga Kambundji and her team! ??

Live from the Laver Cup

From 20th to 22nd September, Janine Geigele picked up the live microphone for the Swiss private broadcaster TV24. The experienced sports journalist hosted the Laver Cup matches in Geneva together with experts such as former tennis pro Marco Chiudinelli, tennis coach Mark Krippendorf and Roger Federer coach Severin Lüthi. The exclusive live broadcast of the matches was very well received.

Many celebrities and over 1500 spectators

Sports gentlemen in grey and black on the balcony of the Palais Eynard in Geneva – and right in the middle Janine Geigele. She hosted the opening ceremony of the Laver Cup and introduced the two teams to a large audience at the reception. The Captains Björn Borg (Team Europe), John McEnroe (Team World) and of course Rod Laver, the namesake of the tournament, were present. Not to mention Roger Federer and Rafael Nadal.

Conversation with the Maestro

«I miss the french speaking part of Switzerland», said Roger Federer at the beginning of the conversation about the 2019 Laver Cup in Geneva. The exceptional athlete was very relaxed before the duel between Team USA and Team Europe. At the invitation of his sponsor Sunrise, the four-time father talked to Janine Geigele about his experiences in Geneva, car trips with his family and the fact that he always books his holidays first thing at the beginning of the year.

Live host at the Laver Cup for TV24

Biggest sports event in Switzerland – the Laver Cup in Geneva with the world’s best tennis players. Team Europe against Team World, let’s see what Federer, Nadal and Co. will show. I’m happy to be the host for the live show Friday till Sunday for TV24 with my studio guest Marco Chiudinelli.