Together to Success: How Sponsors Empower Athletes
Sponsors give top athletes the support they need to fully dedicate themselves to their sport. Through financial backing, they provide the foundation for peak performance – while also benefiting from the visibility and strong image that athletes build with their achievements and personalities.
In theory, that may sound straightforward, but in practice it’s about much more: it’s about a true partnership where sponsors and athletes support each other in every situation. A perfect example of this is Sina Frei, who is fortunate to have such great supporters. At the World Cup in Lenzerheide, some of them were able to see her performance live – and luckily, they were just as impressed as we are!
A heartfelt THANK YOU to everyone who supports us!
Regiobank Männedorf, Lerch AG, Vita Bad, Maurice Picard, Specialized Factory Racing Team, Specialized Switzerland. (Davos-Klosters and Skoda were not present on site).